Big Tech Companies are Acquiring AI Startups Without Buying Companies for AI Domination

| Updated on September 3, 2024

There has been a new trend that’s showing that the big tech companies are aiming for a monopoly.

Various big tech companies like Microsoft, Google, and Amazon have been using smart and creative techniques to hire unique talents from artificial intelligence startups.

In early August, Google signed a unique deal with Character.ai to hire its main founder and more than one-fifth of its workforce, while also licensing its technology. Although it looked like an acquisition of the company, seemingly it wasn’t; it was just structured in the same way. Google wasn’t the first to use this approach. 

Microsoft also struck the deal with Inflection and laid all the groundwork. Soon, Apple did the same and bought the workforce from Adept while licensing the technology.

It’s a technique that allows the mega-caps to acquire the expertise required in the AI arms race while getting around the regulators and their restrictions on big tech dominance. This technique can also benefit AI companies that are going through financial difficulty with no way out.

Although this is a smart way to ensure AI dominance for the tech giants who think they can bypass the antitrust enforcers, however, what they don’t know is that it is a dangerous game that might end up bringing them down.
If you are curious to learn more, watch this video by CNBC as they focus on the crucial points.

Jemima Hunter

Tech Journalist